Client

Hickory Hill Family Camping Resort is a large camping retreat near Bath, New York with cabins, cottages, and lodges and pull-throughs for RVs and trailers.

Objective

Hickory Hill Family Camping Resort has been in business for 30 years. After several years of having their site online they decided they needed an updated look. Over the years they had added features to the camp and website and a redesign of their site would give them an opportunity to highlight some of these features. When they started talking with us it became clear within a short period of time that they were looking for a site that was clean, simple, and easy to use. They also wanted a calendar and gallery that they could update themselves as well as a page they could use to alert visitors of road closures or other important information.

Result

From the very beginning we were impressed with how beautiful and colorful the camp was and were excited to highlight that as much as possible with the site we were building for them. When we were thinking about how we were going to make the site cleaner and easier to use we evaluated all of the pages they currently had and looked for pages we could consolidate or even eliminate entirely. After we had worked with Hickory Hill to figure out which pages were going to stay, we developed a navigation system that allowed them to let visitors get to all of the pages with relative ease while guiding them through pages with key information such as rules and policies. We also created a gallery with different albums and an events page they can update and highlight with pictures.